Talk to your fans. Pay attention to what people are posting on your page. A lot of businesses that are successful have learned some ideas on marketing from everyday people. Don’t ignore your fans.
Engage your customers by replying to their posts as much as possible. You have to not only watch your page, but also messages which include your name with an @ symbol (like @JosephMontes_7) Respond to concerns, especially when it is a direct question or product concern.
Host a giveaway to get some extra attention for your presence on Facebook. Encourage your visitors to join your page in order to be eligible for some free products. Make a big announcement of winner names on your page, and keep doing that whenever you want more subscribers.
Use the custom tabs to maximize your Facebook marketing efficiency. These allow for increased organization, making your page very user friendly. For example, if you are holding a contest, you can include a tab for the contest information.
Have a giveaway. Host a giveaway for a free product or service that will be won by anyone who follows your page or subscribes to email updates. It may cost you small amount, but you will have more people to communicate with.
Think through your updates before you post them. People don’t want to be flooded with sales jargon or spam. Updates ought to be fun, informative and useful. Take advantage of Facebook Insights to learn which of your updates is the most successful, and provide more content that is similar.
Make sure your posts have value. Link to great deals, new product information or the latest cutting edge updates to give your fans something in return for the time they spend on your page. Avoid “selling” on your Facebook page, so as to avoid popping up too much on your subscribers news feed.
One way to entice people to follow you is to only show content to those who are following you. When only followers can see certain parts of your page, it will make visitors want to become followers. Try to hide just a small portion of the content on your page so you don’t have trouble with SEO later on.
It’s imperative that you keep your audience up-to-date. However, this does not give you permission to overload them with too many postings each day either. Your updates should provide valuable, fresh content that your customers are interested in.
Never turn off the function that allows people to post comments on your page. Although keeping inappropriate comments off your page is important, you need to leave comments on to show users you care about what they think.
Always post high quality photos on your Facebook page. This will show that you are credible and sophisticated. When taking your own photos, use a high-quality camera and post only photos that reflect positively on your brand.
Create a variety of posts that are relevant to your company. Try to keep the information you post fresh and relevant. Frame your product or business in different contexts. You can always ask your customers to post their thoughts and photos.
Get people interested in your business by creating contests through Facebook. Ask followers to submit photos showing them using your product in return for an entry. Give prizes out at the end of your contest to provide incentive.
Event sharing is a very powerful strategy on Facebook. For instance, create an event anytime you go to a trade show. This will inform your customers of the event. The best part is that Facebook will remind them of the event for you!
Are you prepared to make the most of social media as a means to boost sales? Everyone loves social media and you can take advantage of this and use Facebook as a marketing tool. Utilize the advice in this piece and expand your audience and your reach.
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